Sweetmyo for business
EMS reimagined.
For new markets.
Sweetmyo combines wearable whole-body EMS, intelligent control and app guidance in a system that opens up new ways to train and new sales channels.
Explore partnershipsSweetmyo at ISPO 2026
See you in Amsterdam.
Experience Sweetmyo in person and talk to us about distribution, retail and potential partnerships.
3–5 November
Book a meeting at ISPO01 / Who we are
Sweetmyo
Next-Gen Training.Built into Life.
Sweetmyo develops the next generation of intelligent EMS systems, combining international development, advanced technology and a local organisation for Germany, Austria and Switzerland.
Our goal goes beyond making EMS easier to use. We want muscle training and physical wellbeing to become a natural part of an active lifestyle, supporting healthy habits over the long term.
02 / Sweetmyo development
From professional EMS experience to training at home.
Sweetmyo is built on more than a single product. Our development draws on professional use, real training experience and continuous improvement.
2020
Professional roots
Technology and experience from professional EMS form the foundation.
2021
Over 100 EMS studios
Experience from more than 100 EMS studios directly informs the development of training, controls and the user experience.
2022–24
Reimagined for home use
Textiles, hardware, signal control, programming, the app and AI are developed into an integrated system for everyday use.
2025
US launch
Sweetmyo enters its first market phase in the United States.
2026
Japan launch
Japan becomes the next international market.
2027
Launch in Germany
Sweetmyo launches in Germany, building the market together with strong partners.
Next
Development continues.
New features, software, intelligent control and many more ideas keep Sweetmyo moving forward, step by step.
03 / Our role
Developed internationally.
Established locally in Germany.
Sweetmyo brings together international product development, technology and manufacturing with an independent market organisation for Germany, Austria and Switzerland.
For our partners, this means global development behind the scenes and a local contact for sales, logistics, service and market expansion.
Global
Sweetmyo Inc.
Product development · Technology · Manufacturing
DACH
sweetmyo GmbH
Market launch · Sales · Partner development · Logistics · Service in Germany, Austria and Switzerland
Global development. Local responsibility.
04 / Market opportunity
EMS is established. The next step is an integrated system.
EMS is already well known in Germany, and home solutions are available too. Sweetmyo therefore focuses on the next stage of development: hardware, stimulation technology, the app and an AI Coach come together in an intelligent system that flexibly integrates training, activation and recovery into everyday life.
This expands both the ways people use EMS and the opportunities for new audiences, sales channels and partnerships.
Core EMS market · Germany · 2025
Established technology.
New ways to use it.
The figures cover dedicated EMS studios. Additional EMS services in gyms, personal training, workplace health programmes and therapeutic settings are not fully included.
- members
- 180,000
- dedicated EMS studios
- 1,269
- net revenue
- €190 million
- of members are aged 40+
- ≈ 74%
Source: DSSV, Deloitte, DHfPG · Key Figures for the German Fitness Industry 2026; detailed analysis of the EMS age profile. Compilation: EMS Training Market Study 2026.
Fitness & health · DACH & Europe
The potential extends far beyond EMS.
Sweetmyo combines an established EMS approach with new sales channels and a much larger fitness and health market.
- fitness members in DACH
- 15.16 million
- facilities in DACH
- 12,495
- fitness members in Europe
- 75.5 million
- revenue in Europe
- €39.1 billion
Sources: Key Figures for the Fitness Industry in DACH 2026 · DSSV / DHfPG / SAFS; European Health & Fitness Market Report 2026 · EuropeActive / Deloitte.
Why Sweetmyo. Why now.
The next category is taking shape now.
Sweetmyo combines MyoSuit, hardware, software and AI in a system that can keep evolving. Early partners have the opportunity to build market knowledge, visibility and sales before the category becomes more crowded.
01 / Global
An international foundation.
United States 2025. Japan 2026. Germany 2027. Experience from different markets feeds back into the product, positioning and sales.
02 / Technology
A product that keeps evolving.
Programmable signal control, the app and AI Coach form a platform that can be continuously developed through software, programmes and intelligent features.
03 / Supply
From pilot to rollout.
Series production, international sourcing and DACH logistics are designed to support pilot projects and larger rollouts.
04 / First mover
Joining early means helping shape the market.
New categories offer opportunities before everyone starts selling them. Early partners can help shape the positioning and build experience in their own channel.
The right time isn’t someday. It starts with the market launch.
05 / Who Sweetmyo reaches
Training that adapts to life.
Sweetmyo reimagines EMS as part of an active lifestyle. Muscle training should fit naturally into everyday life: flexible, personal and available when it works for you.
01Sport & performance
For people who want to complement their training flexibly and make performance part of everyday life.
02Productivity at work
For busy working days when movement and muscle activation still deserve a place.
03Everyday health
For people who want to make muscle training and physical wellbeing a more intentional part of their lives.
04Wellness & relaxation
For moments that bring activity, recovery and relaxation together.
05Stay active
For people who want to make movement, strength and wellbeing part of their lives for the long term.
06 / Partnership models
What a partnership can look like.
One product concept. Multiple business models. Sweetmyo can be integrated into product ranges, consultations and sales in different ways, depending on the channel.
01 / Retail partner
Sell Sweetmyo. In store and online.
- Model
- Purchase and resale
- Application
- Sport, fitness and wellness ranges
- Support
- Demo system, point-of-sale materials, training and content
02 / Distribution
Build a market together.
- Model
- Regional distribution and retailer development
- Application
- Territory, retailer network, forecast and rollout
- Support
- Sales materials, training, launch and supply planning
03 / Online retail
Scale Sweetmyo online.
- Model
- Authorised online sales
- Application
- Online shops and suitable marketplaces
- Support
- Product data, images, video, content and launch materials
04 / Fitness & EMS studios
Turn training into an additional revenue opportunity.
- Model
- Demonstrations, advice and product sales
- Application
- Members looking for flexible training options
- Support
- Product training, demo concept and sales materials
05 / Health & wellbeing
A system for advice-led settings.
- Model
- Pilot and partnership concepts
- Application
- Health-focused fitness and advisory settings
- Support
- Introduction, product information and usage materials
06 / Corporate wellness
Training as an employee benefit.
- Model
- Pilot, group and volume models
- Application
- Corporate wellness and employee programmes
- Support
- Introduction, training and supporting materials
How we get started together
From the first conversation to a scalable launch.
Together, we define the starting point, test the potential and plan the next steps.
- 01
Connect
Explore the channel, audience, market and potential together.
- 02
Pilot
Test the demo, offer and selected partners or locations.
- 03
Launch
Prepare training, content, the product range and the market launch.
- 04
Scale
Review feedback, plan supply and expand to further locations.
Partnership
Let’s open up
the market together.
Tell us about your business. We’ll get back to you with the right next steps.
Experience. Connect. Look ahead.
Sweetmyo in conversation
